How I Price My Freelance Projects
A transparent look at my pricing strategy, from hourly rates to value-based pricing for web development projects.
Pricing is one of the hardest parts of freelancing. After years of trial and error, here's the system I've developed.
The Problem with Hourly Rates
When I started freelancing, I charged by the hour. It seemed fair - you pay for the time I work. But hourly billing has fundamental problems:
- It punishes efficiency (faster work = less pay)
- Clients focus on hours, not results
- Scope creep becomes constant negotiation
Moving to Project-Based Pricing
Now I quote fixed prices for defined scopes. This requires more upfront work to understand requirements, but results in better outcomes for everyone.
My Pricing Framework
- Discovery call - Understand the business goals
- Scope document - Define exactly what's included
- Value assessment - What's this worth to the client?
- Quote presentation - Present options at different investment levels
The Three-Tier Approach
I always present three options:
- Essential - Core features only, fastest delivery
- Professional - Full scope with recommended features
- Premium - Everything plus extras (priority support, additional pages)
Most clients choose the middle option, which is exactly what I designed it for.
What About Revisions?
I include 2 rounds of revisions in every project. Additional revisions are billed at a day rate. This encourages clients to consolidate feedback and keeps projects moving.
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